Marketing Executive

Job Description

The Marketing Executive will be responsible for planning and executing marketing activities to promote the Company’s products and services, increase brand visibility, and support sales growth. The role involves campaign coordination, content development, market analysis, and supporting promotional initiatives to achieve company revenue and market share targets.

Key Responsibilities:

• Plan and implement marketing campaigns (digital and offline)
• Coordinate social media content creation and scheduling
• Develop promotional materials such as brochures, flyers, and product posts
• Conduct market research and competitor analysis
• Support product launches and promotional events
• Monitor campaign performance and prepare marketing reports
• Coordinate with Sales and other departments to align marketing strategies
• Manage relationships with advertising agencies and vendors
• Maintain and update the company’s website and digital platforms

Requirements:

• Degree in Marketing / CIM/ SLIM fully or part qualification
• Minimum 2–3 years’ experience in a similar role
• Strong knowledge of digital marketing and social media platforms
• Good creative and content development skills
• Proficiency in MS Office and basic design tools (e.g., Canva, Photoshop – added advantage)
• Strong communication and presentation skills
• Ability to work independently and meet deadlines
• Analytical mindset with attention to detail