Responsible for the development and execution of the annual brand plan that achieves the awareness and equity goals of the brand.
Formulate and coordinate marketing thematic and tactical campaigns to increase customer footfall, sales revenue and volumes.
Identify the product marketing gaps and spearhead brand development/product development and extension campaigns that increases revenue and market share.
Responsible for meeting the annual sales budget of the brand within the allocated A&P.
Planning and execution of events, promotions and activations in order to meet the set objectives.
Ability to work with external suppliers, agencies and service providers effectively whilst coordinating with multiple departments and showrooms.
Work closely with the social media team/agency on upcoming collections and plan the social media and the content marketing campaigns within a set time period.
Requirements:
A degree in marketing or professional qualification in marketing (CIM/SLIM).
Minimum 5 years of experience in Brand Marketing.
Excellent verbal and written communication skills, presentation skills and negotiation skills.
Having a sound knowledge on consumer research and identifying consumer insights will be advantageous.
Experience in working in a CRM driven analytical environment will be an added advantage.
Interested candidates can apply online or email your CV to [email protected]
Menu
Close
Sign up with Google