Search Engine Optimization Specialist

Job Description

A leading quality online education and technology company, provides its tutors and students with an enriching tutoring and learning experience on our evolving and unique platform.

We are on the lookout for a dynamic & energetic Search Engine Optimization Specialist to develop optimization strategies that increase the company’s website search engine results inrankings and traffic. The ideal candidate should be a strong analytical thinker with the ability toaccurately translate data into insights and actionable outcomes.

Employment Type - Full-time / Permanent / Working From Home

Responsibilities:

• Develop optimization strategies that increase the company’s website search engine results rankings and traffic.
• Closely collaborate with the web development team to ensure SEO best practices are properly followed throughout website content and web page creations.
• Optimizing copy and landing pages for search engine optimization
• Blog content planning and providing researched article topics for our writers.
• Perform ongoing keyword research, discovery and optimization for new SEO keywords to use throughout the company website and marketing materials.
• Create and execute a link-building strategy that includes internal and external.
• Change website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Write compelling and high-quality website content, including blog posts and page descriptions to improve website search results.
• Research and analyze competitors' SEO practices.
• Collaborate with others within the marketing department to manage SEO strategy.
• Set measurable goals that demonstrate improvement in marketing efforts.

Ideal Profile:

• Minimum industry experience: 1-2 years as an SEO Executive / Specialist.
• You should have strong writing skills & SEO portfolio.
• Understanding of search engine algorithms and ranking methods.
• Excellence in technical, on-page, and off-page optimization.
• Strong analytical thinker with the ability to accurately translate data into insights and actionable outcomes.
• Result-oriented and driven.
• Experience in WordPress backend.
• Experience SEO writing skills would be an added advantage.

This is an incredible opportunity for someone who’s keen on an exciting new challenge; ready todevelop their skill.

Interested candidates can apply online or email your CV to [email protected]